Why do some communities thrive while others become ghost towns?
Building an audience is already tricky, but establishing a true community is even harder.
Setting up your blog, forum, or chat room is only the beginning. It's what you do after that will make all the difference. So in this guide, we'll look at nine “bricks” you can use to build up your community.
Let's get started!
This guide was written for Telescope, a free open-source app that makes it easy for anybody to launch their own Product Hunt or Hacker News.
That being said it, it should be equally applicable to any other type of community.
With Wisdom From These Fine Folks:
Product People Club
The Part You've Been Waiting For
Why this guide exists, and what you'll learn in it.
Before anything else, make sure you're targeting the right audience.
The importance of manually seeding your community with users and content.
How do you get your members to actively participate?
Email is your secret weapon. Learn how to make it work for you.
Learn where (and when) you should promote your community.
Should you limit access to your community, or open it to the world?
You should aim to reuse and recycle every aspect of your community.
How do you ensure your members are benefiting from the community?
How to give your community its own unique personality.
What to do next, and a list of useful resources.
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(If you like the guide, a tweet would be much appreciated!)